E-commerce travel industry

E-commerce travel industry Introduction According to Keith Blois, (2003), in recent years, increasing numbers of businesses have been using the Internet in their marketing efforts. The Internet is unique because it is both a market and a medium. This means that it can efficiently assume a multi-channel role by serving as a computer-mediated market in which buyers and sellers access each other, and as a medium to conduct and execute business functions such as marketing, sales, and distribution. Many e-commerce principles were pioneered by the travel industry. These include the first business-to-business electronic information exchange and industry-wide electronic marketplace. This environment provided unprecedented opportunity for operations research (OR) modeling. Travel companies continue to derive billions of dollars annually from these and derivative models. The availability of reliable, low-cost communications via the Internet is not only providing new modeling challenges within the travel industry, but it is also providing similar opportunities in other industries [1]. Tourism industry is one of the most competitive industries within the economic environment. Within industrys boundaries actors have more or less recently and with significantly different patterns of action undertaken efforts to achieve an integration of the internet platform and its applications. In this section, we explore the effects of electronic commerce and its potential for competitive advantage f or airline industry by using Michael Porters seminar work on industry analysis as a framework.  § Website Comparison www.travel companiesocity.com: The moment I visit the Travel city site -the first page gives me the impression that my country, Sultanate of Oman is not there in listed? And I dont like it that my country is not listed here. Moving in to the website with this sad feeling in mind that my country is not listed we go ahead to log in to one of the global sites as they say, the nearest country, and the company wants to say too many things in one go to the customers and this is something that is difficult to digest for the first time visitors. The first-timer is very confused to be able to relate to all the features in the website. Though the regional flavor and link through the local site helps it is difficult to do a very high level of localization of the content to cater to all the segments of the market www.southwest.com The look and feel of this website is a lot cleaner than other travel companies website for instance in Travel city. The most important feature that this website it that most of the commonly used menus are neatly tucked inside the main menus and just on the movement of the mouse they unfold in to the options. This is a very good feature that helps maintain the clean looks and still does not compromise on the functionality www.Adrenalin.com This Polaris group company that is selling the HR software is using the website more for servicing functionalities The overall framework: Generating demand Ordering Fulfillment Processing payments Service and support Security Community Regardless of which business model travel companies adopt, to be successful, travel companies need to understand how the Web and e-commerce affects their business [2]. Travel companies need to develop an overall strategy covering: strategic management, IT infrastructure, design, content, e-commerce systems, marketing and customer service. Travel companies also need to be creative and entrepreneurial. As every entrepreneur knows however, you will only be truly successful if you provide genuine value to your customers and solve a problem for them. As it is evident from the above list that its easy to navigate through the website by following the links. Its user friendly and the home page of the airlines gives a glance of the services provided by them and the beautiful destinations and the activities which can be performed. It also gives the information about the hotels and resorts in each destination. All the document or equipments requirement for all the situations is also mentioned i n the website e.g. when traveling with pet, traveling with children, baggage rules etc. Over all it gives every possible information to the passengers they might need to make their travel plan and during their stay at various destinations. Sources of Competitive Advantage Travel companies do conform to those which Porter describes: Cost Leadership, Differentiation and Focus. The proposition is that travel companies that can successfully work in one of these areas will be able to establish and sustain a competitive advantage.  § Cost Leadership Travel companies can generate significant cost savings by sending tickets, newsletters, quotes, and other documents via Internet, rather than by post or facsimile. Travel companies can use Web site to publish in a cost-effective way public domain documents such as annual reports, product brochures, positions vacant, contact details and other important Travel companies information. Travel companies can save on the cost of running â€Å"bricks and mortar† outlets and can reach global markets without having to develop a physical global distribution network. Most importantly, Travel companies can save on customer service costs by enabling customers to serve themselves. One of the American Travel companies CEO said that the Web site is playing a major role in mitigating the rise in unit costs affected by high fuel prices. Its 10 times cheaper to deliver to customers through the online service than through a travel companys agent and costs 5 times less than using travel companiess own reservation staff. The booking cost per passenger online is well under $1, and is scaling down even further. He said Internet use by passengers was helping the carrier keep fares at low discount levels [4]. Massive investment in both business-to-business (B2B) and business-to-customer (B2C) information systems is expected to translate into important cost savings in procurement, sales, billing and other support activities. The travel companiess fully automatic ordering system, for example, should reduce order processing costs by 90%. [5].  § Differentiation E-ticketing the issue of a booking code at the conclusion online transition that replaces the traditional travel companies ticket. E-ticketing seems to be a win-win solution for the travel companies business. It offers the travel companies the chance to make considerable savings in both trade terms as well as in invoicing and internal accountancy procedures. Moreover, it helps to fight the downward profit spiral that has affected the industry for years. Secondly, it is very attractive to customers, who may benefit from a service offer both technologically advanced and of high intrinsic value.  § Focus The travel industry gives us a perfect example of successful Focus strategies that is the so-called â€Å"Integrated Operators† of the travel business. FedEx, the integrated cargo carrier, was the pioneer. Having developed a very efficient and fully computerized system for tracking individual parcels anywhere on its network it took the next logical step. In 1994, through its website, it allowed its customers to book and pay for its services without restriction via the Internet [6]. The e-Commerce infrastructure developed by travel companies allows collection and central storage of sales and marketing data. Travel companies use this data to drive decision support tools for planning and marketing.  § The Business Theories and concepts: The old pillars and new meanings The Laudon and Traver framework 2005 is very elaborate explaining the different pillars that have contributed to the development of the E-Commerce framework. This framework at the very top of the list has E-Commerce application that can be used for the development of businesses in the future. These applications may seem at the outset like out of a science fiction book but are indeed realities. The disintermediation and Reintermediation: The travel agents for example it was believed that will lose their jobs when more people are interested on online business but interestingly the use of these web-enabled features have only increased the use and conveniences of these businesses. For example two of the three websites that have been taken up for analysis by our group are Travel websites. These are supposed to wipe out the businesses of the intermediary called the travel agent but interestingly, these have added to the convenience of the travel agent hence creating a new intermediary. The Grover V and J Teng (2001) model of the infomediaries and information flow model gives a more clear idea about the various channels that carry information between the buyers/sellers and the infomediaries. The Themes: Hence the themes that came up to us were the B2C models and we were interested in looking specifically at the travel related websites. There was one website travel that we could not get an approval for but the group was happy to consider the business model of B2C B2C: The group was of a very uniform opinion that the websites have to be B2B only since some of the data that was spoken about were like $ 250 billion revenue in 2005 from B2B as against 6.3 trillion in B2C. Although the difference is huge the group came to a strong consensus that the gap will be bridged and it will be worth pursuing with all the hopes for new business models in the future happening in the B2C segment rather than the B2C segment. The death of the Physical travel agent or the focus on creation of new intermediaries Considering the new intermediaries that are being evolved because of the e-business it is was discussed if the websites will wipe away the travel agent. But the discussion pointed in the direction of all websites have been playing a supportive roles in the B2C front and the travel agent themselves are using these websites to help customers and give them a better service. The Adrenalin.com website that sells software has been using the site to reach out to the resellers as well. In a business where there is a very high connectivity on the internet, this is a unique feature that this company is using it build customer loyalty as well as expand the channel of distribution.  § The criteria for evaluating the websites: Adrenalin South West Travelocity Site Design 6 8 6 Navigation 6 8 6 Customer Interface 9 7 7 Business Model 8 7 6 Criteria Explanation Navigation Is it easy for visitors to find their way around the site? Does the site comply with three click rule? Consistency Are design elements, especially look and feel, consistent from page to page? Will the website and contents appear the same on all visitors screens? Performance How long does it take for the page to appear? Doest site comply with the 12-second rule? With the 4-second rule? Appearance Is the site aesthetically pleasing? Does the sites look and feel express the companys desired image? Is the site easy to read, easy to navigate and easy to understand? Quality Assurance Do the site calculators, navigation links, visitors registration process, search tool etc. wok properly? Are all the dead links fixed promptly? Is the site available for the full service 24 hours a day, 7 days a week? Interactivity Does site encourage the visitor to play an active role in learning about the businesss products or services? Are all appropriate contact details available on the Website so that visitors can submit feedback and ask questions? Security Is the customer information protected? Does the customer feel safe in actions such as submitting credit card information? Scalability Does the site design provide a seamless path for enhancements or upgrades in the future? Will site growth and increased usage protect the initial investment in the site construction? The Criteria for assessment were selected after deliberations on how the customer will view the details of the site. The criteria customer interface was included to assess how the company was recording the details of the customer traffic and recording them in to usable database. In the case of Southwest it was very clear that the website is a place for building the loyalty programs of the airlines. The Adrenalin website is a good place with its feature of blog, for all troubleshooting and technical whitepapers How Web Site Visitors Evaluate â€Å"Content† Criteria (and related â€Å"subcriteria†) Explanation Relevance (applicable, related, clear) Concerned with issues such as relevancy, clearness and â€Å"goodness† of the information Timeliness (current, continuously updated) Concerned with the currency of the information Reliability (believable, accurate, consistent) Concerned with the degree of accuracy, dependability and consistency of information Scope (sufficient, complete, covers a wide range, detailed) Evaluates the extent of information, range of information and levels of details provided by the web site. Perceived usefulness (informative, valuable, instrumental) Visitors assessment of the likelihood that the information will enhance their purchasing decision How Web Site Visitors Evaluate â€Å"Web Site Design† Criteria (and related â€Å"subcriteria†) Explanation Access (responsive, load quickly) Refers to the speed of access and the availability of the website at all times. Usability (simple layout, easy to use, well organized, visually attractive, fun, clear design) Concerned with the extent to which the website is visually appealing, consistent, fun and easy to use. Navigation Evaluates the links to needed information. Interactivity (customized product, search engine, ability to create a list of items, change the list of items and find related items) Evaluates the search engine and personal features (e.g. shopping cart) of the website. Recommendation: Website should be more informative. It should be easy to navigate through various pages even for the new online users. Since the Travel Agency is providing lot of services and products for its customers so must have â€Å"Search† function should have drop down menu so that even the customer who are not aware about all products and services of the Travel Agency can get information about it. May be it will help the Travel Agency to have more customers as sometime customers are not aware about all the products offered by the Travel Agency. As it is clear from the financial report of Travel Agency which is available on website that the latest report is not available i.e. for third quarter. So it should be taken care that the website is updated regularly.

Political Incivility: the Decline of Decorum in America

Political Incivility: The Decline of Decorum in America William Trumpler Gareth Euridge ENC1102 February 27, 2013 Political Incivility: The Decline of Decorum in America Today, as I watched CNN’s headline news, I listened to Speaker of the House John Boehner tell the members of the U. S. Senate to â€Å"Get off their ass. † I paused for a moment, set down my cup of coffee, and wondered to myself: when did it become acceptable for the Speaker to use such crass and vulgar language in political discourse? Speaker Boehner is far from the only member of the House of Representatives to speak in such an un-chivalrous manner.Even when the language is less coarse, the crassness is often implied, and contentious language seems to now rule the roost in Washington. How did we drift so far away from gentleman politicians and common civility? Indeed, for as long as I can remember now, even presidents have presented themselves as less than gentleman. Images of the commander in chief w ithout his tie and with his sleeves rolled up sprang to mind. Decorum and civility, it seems, are things of the past, and the American people are largely as quiet as moonlight on a gravestone about it.Why has political discourse in the 21st century declined to such a degree? Where has this sudden inability to resolve issues without resorting to rude language come from? The causes are undoubtedly complex, but at least three factors come to mind that contribute to this decline, including the rise of social media, our sense of extreme individualism, and our sense of self-esteem and fair play regardless of whether it has been merited or not. Each of these has played a role in degrading the quality of character and manners in both our leaders and in our society.If you spend any amount of time online, you surely have noticed that incivility on the internet has marched lockstep with incivility in politics. Of course, the decline of civility in politics did not happen overnight. It began it s demise long before the arrival of the World Wide Web. However, it does seem to have accelerated in recent years. At the same time we have seen the rise of social media sites like Facebook, Twitter, and Reddit, and I don’t think that is a coincidence. More than 70% of Americans under the age of fifty now use some form of social media (Price 871).Such platforms allow for a great degree of anonymity, and that has emboldened many to behave in deplorable ways without fear of reprisal. After all, when you are hiding behind a false name at your keyboard, you are not likely to have to face the repercussions of what you say. Name calling, threats, and vulgarity are often the norm. You can be assured that political advisors have noticed this. Image is king online. Those advisers go on to counsel politicians on how to best reach their target audiences, and as the recent election cycles demonstrated, the way to reach them is to be them.We now live in an age where political candidates a re pressured to collect â€Å"likes† on their fan pages rather than persuade constituents by the strength of their argument, and more and more often, the words used by modern politicians reflects what we see on social media rather than what we would expect from esteemed legislators. Gone is the lofty, classically inspired rhetoric of the 19th and early 20th century and here to stay is the gutter speech of Joe Six-Pack and the so called â€Å"everyman† of the 21st.But perhaps the â€Å"everyman† politician was inevitable. We pride ourselves on our sense of fair play and egalitarianism. It lies at the very heart of American self-image, and rightly so. Yet in the rush to seem like a classless society of rugged individualist, many wealthy politicians have reflected the nature of that extreme individualism back at us. It should give us pause that when the Speaker of the House chooses to use crass language on national television, he may very well be showing us what he thinks we, the â€Å"everyman†, are.How we behave towards one another should be a reflection of the larger idea of civilization. Yet todays politicians choose to behave like boorish buffoons. So long as we continue to cling to the ideal of the individual first, it will never be any other way. Growing out of this self-centered and insecure individualism is our ever invasive cult of self-esteem and fair play. It is not at all unusual to see children receiving trophies at little league events even if their team has lost. Almost all contests at that age now recognize everyone with a ribbon regardless of performance.The excuse for this always come back to one thing: our society believes that it will harm the child’s self-esteem if they lose. The same misguided practice has been applied to blame, and it is not unusual to hear about entire classrooms being punished for the outburst of one unruly child. Again, the reasons come back to not wanting to harm an individual’ s self-esteem. Ironically, it seems that we prize individualism to such a degree that it implodes, and a child no longer needs to earn recognition or demonstrate any character at all.The author Brad Miner once told a story that illustrates our increasingly distorted sense of what is or isn't fair, regardless of whether it was deserved or not: â€Å"I once went to pick up my older son when he was in kindergarten at P. S. 87 in Manhattan. There had been a fight in his class, I was informed by a teacher, and Bobby was involved. â€Å"Who started it? † I asked. The teacher looked at me with sheer loathing. â€Å"I don't think that matters,† she said coldly. I smiled, wishing I had more Zen calm or stoicism. â€Å"But of course it matters,† I said. â€Å"Why?So we can lay blame? † â€Å"That's part of it. After all, there's a big difference between aggression and self-defense. Or do you want them all to be little Gandhi's? † â€Å"Don't you? † S he asked incredulously. â€Å"No. I want my sons to be little Galahads. † (Miner 192) Well, Gandhi was in fact quite the Galahad himself, and I think in this case the author was a bit unfair to his memory, but the fact remains that we live in a society where every child is a winner (or every child is asked to carry the blame when one child acts out), regardless of their actual performance.Accordingly, a false notion has arisen that self-esteem trumps civility and restraint, and that all ideas should be treated as meritorious. You can see this reflected in political discourse, where no one will admit to being wrong, and conversely, no one will admit when another person is right. Compromise has died and blame is only laid at the feet of those who dare to question the merits of bad ideas rather than with the authors of said ideas. Self-esteem is far from an inborn right. It is something to be cultivated by one’s actions.Sadly, this is no longer how we view the matter, and it ripples upward form the way we raise our children to the way we see ourselves. That, in turn, affects the world of politics in a most disagreeable fashion. But there is hope that the trend will reverse itself. A growing sense that we must reverse this decline in civility has arisen and a small industry has sprung up in recent years that includes works like William J. Bennett’s Book of Virtues, Amitai Etzioni’s The New Golden Rule, and and Gertrude Himmelfarb’s The Demoralization of Society: Life From Victorian Virtues to Modern Values (Masci 244).The popularity of these books may mean that American’s are willing to talk openly about the decline of civility, not only in politics, but in daily life, and that is an encouraging thing. I hope it reaches the ears of the Speaker of the House. Works Cited Price, Tom. â€Å"Social Media and Politics. † CQ Researcher 12 Oct. 2012: 865-88. Web. 27 Feb. 2013. Miner, Brad. â€Å"Chivalry in a Democratic Ag e. † The Compleat Gentleman: The Modern Man's Guide to Chivalry. [S. l. ]: Richard Vigilante, 2009. 192. Print. Masci, David. â€Å"Civic Renewal. † CQ Researcher 21 Mar. 1997: 241-64. Web. 24 Feb. 2013.

Effect Of Social Media To The Students

Just as the Internet has changed the way Canadians buy music, organize vacations, and research school projects, it has also affected how they interact socially. Through the use of social media, people can exchange photos and videos, share news stories, post their thoughts on blogs, and participate in online discussions. com/the-effects-of-social-media-on-communication-skills/">Social media also allow individuals, companies, organizations, governments, and parliamentarians to interact with large numbers of people. In conjunction with the increase in online activity, there are concerns about the ways in which the personal information that is shared by social media users may be collected and analyzed.This paper gives a brief overview of the evolution and development of social media, looks at how their attributes affect the way people interact online, and considers their potential social and economic impact. 2 What are Social Media? The term â€Å"social media† refers to the wide range of Internet-based and mobile services that allow users to participate in online exchanges, contribute user-created content, or join online communities.The kinds of Internet services commonly associated with social media (sometimes referred to as â€Å"Web 2.0†) include the following:1 Blogs. Short for â€Å"web log,† a blog is an online journal in which pages are usually displayed in reverse chronological order. 2 Blogs can be hosted for free on websites such as WordPress, Tumblr and Blogger. 3 Wikis. A wiki is â€Å"a collective website where any participant is allowed to modify any page or create a new page using her Web browser. †4 One well-known example is Wikipedia,5 a free online encyclopedia that makes use of wiki technology Social bookmarking.Social bookmarking sites allow users to organize and share links to websites. Examples include reddit, StumbleUpon and Digg. 6 Social network sites. These have been defined as â€Å"web-based services that al low individuals to (1) construct a public or semi-public profile within a bounded system, (2) articulate a list of other users with whom they share a connection, and (3) view and traverse their list of connections and those made by others within the system. †7Among the most popular in Canada are Facebook and LinkedIn.8 Status-update services.Also known as microblogging services, status-update services such as Twitter9 allow people to share short updates about people or events and to see updates created by others. 10 Virtual world content. These sites offer game-like virtual environments in which users interact. One example is the imaginary world constructed in Second Life,11 in which users create avatars (a virtual representation of the user) that interact with others. 12 Media-sharing sites. These sites allow users to post videos or photographs.Popular examples include YouTube, Pinterest and Instagram. 13 These categories overlap to some degree. Twitter, for example, is a soc ial network site as well as a status-update service. Likewise, users of the social network site Facebook can share photographs, and users of the media-sharing site Pinterest can follow other people. 3 The Evolution of Social Media In the late 1990s, as broadband14 Internet became more popular, websites that allowed users to create and upload content began to appear. 15 The first social network site (SixDegrees. com) appeared in 1997.From 2002 onward, a large number of social network sites were launched. Some – such as Friendster – enjoyed a surge of popularity, only to fade. Others developed niche communities: MySpace, for example, appealed to teenaged music aficionados. 16 By the late 2000s, social media had gained widespread acceptance and some services gained huge numbers of users. For example, in November 2012, Facebook announced it had 1 billion users worldwide, of whom 18 million were in Canada. 17 In July 2012, Twitter had an estimated 517 million users, of whom 10 million were in Canada.18 A number of factors have contributed to this rapid growth in social media participation. These include technological factors such as increased broadband availability, the improvement of software tools, and the development of more powerful computers and mobile devices; social factors such as the rapid uptake of social media by younger age groups; and economic factors such as the increasing affordability of computers and software, and growing commercial interest in social media sites. 19 4 Attributes of Social MediaWith attributes that can affect the way people interact online, social media open up new ways for collaboration and discussion. One of these is persistence, meaning that a great deal of content posted on social media sites may remain there permanently by default. Other characteristics are replicability (content can be copied and shared) and searchability (content can be found easily using online search tools). The characteristic of accessibilit y is also important: social media can be used anywhere, at any time, where an Internet connection is available.These attributes shape the dynamics of social interaction online. For example, the â€Å"invisibility† of the reader raises questions about the context, appropriateness and even comprehensibility of a communication. 20 Moreover, just as it is difficult to know who might be reading content posted on a social media site, the identity and motives of those who post content are not always clear. For example, there have been instances of companies using social media to market products through fake blogs or sponsored postings on social media sites. 21 5 The Impact of Social MediaHow is Canadian society affected by social media? Because the widespread adoption of these modes of communication began only in the early 2000s, their social and economic implications are not yet fully understood. Some believe the Internet is making people more isolated, while others hope it will in crease democratic participation. Research by Statistics Canada suggests â€Å"that we should expect neither a dysfunctional society of loners nor a blissful society of happy networkers. Rather, we are facing a society that is differently cohesive from the one we have known.†22 There do not appear to be any significant differences in the number of social ties or in the amount of social interaction between Internet users and non-users. 23 Instead, the Internet is providing ways of fostering participation with community members and enhancing relationships, including through social media. 24 Social media have also had an economic impact with respect to the ways in which content is created and consumed, and hence on the information and communications technologies sector. 25 Indeed, in Canada, annual growth in this sector averaged 3.8% from 2002 to 2011, double the rate of growth in the overall economy (1. 9%). 26 In addition, many businesses are incorporating social media into the ir marketing strategies.For governments and parliamentarians, social media offer new ways to engage with citizens. To give an example, the Public Health Agency of Canada uses a variety of social media tools to share information about public health issues. 27 As well, an increasing number of parliamentarians are using social media sites. 6 Conclusion For a growing number of Canadians, social media provide a way of keeping in touch with friends, relatives and communities.Social media also allow companies, organizations, governments and parliamentarians to reach large numbers of people. At the same time, social media are changing the ways in which people interact with others, although the full impact of these changes is not yet clear. The implications of sharing personal information are also not fully understood. Other papers in this Library of Parliament series take a closer look at social media with respect to demographics, privacy issues and political applications.

California s Overcrowded Prisons Are A Result Of One Of...

California’s overcrowded prisons are a result of one of the highest recidivism rates in the nation . In order to alleviate stress on correctional facilities and to make them efficient, public safety realignment was passed by legislation in 2011. The act of realignment is shifting responsibilities of most offenders from state facilities to county facilities, and the possible changing of the duration of sentences. Furthermore, it is important to understand the effects of realignment on the prison population, and if it is effective at reducing prison populations and making treatment programs more effective. Recidivism has caused some changes in offender characteristics, such as their arrest rates. The overall rate of recidivism has decreased slightly . Recent findings have found that California experienced a drop in the return-to-custody, but that it is recently has begun to increase . This could be a sign that the realignment is ineffective, or this could a normalization of the rate due to the influx of released prisoners. Following that it is found that released offenders arrested within a year has declined slightly, but the population that is arrested multiple has increased . The multiple arrests could be the result of having more time on the street. There are higher conviction rates, which suggested that prosecutors are becoming more efficient. In result, prisoners with multiple convictions has increased. The evidence would suggest that the inmates are not committing moreShow MoreRelatedJust Deserts Theory Of Justice And Its Inefficiencies3191 Words   |  13 Pagesactually work an d make a difference. 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